- Provide strategic direction in developing a Europe-wide expansion of the service launched in Italy
- Plan operations aimed at replicate the business model in the main European cities
- Assessed key areas where to establish a physical presence aimed at serving the electric vehicles on their premises with a service on-demand
- Approached municipalities to introduce the service and fine-tuning compliance to the local regulations
- Identified potential large commercial clients, including airport parking lots, large shopping malls, parking lots at main metro and train stations and signed service agreements
- Defined pricing structure to make service competitive with the specific market/city
- Defined responsibilities within the company to execute operations and related timing
- Identified partnerships with local players which offer complementary services aimed at exploiting synergies (i.e. roadside assistance…)
- Exported / replicated the business model implemented in Italy in the most promising European cities
- Significant increase in turnover deriving from the offer of complementary services in various foreign countries
- Diversified risk through business lines deriving from agreements with local operators (eg advertising on vehicle surfaces)