MARKETING & COMMUNICATION CONSULTANCY MILAN
Marketing & Communication
WHAT ARE MARKETING & COMMUNICATION ACTIVITIES?
Marketing & communication activities are related to advertising, direct
marketing, branding, packaging, online presence, printed materials, public
relations, sales presentations and sponsoring and events.
They are critical for brand visibility and together with product design have a strong impact on market perception.
MARKETING & COMMUNICATION ADVISORY
WHAT IS NEEDED FOR?
- Creating preferences in one or more products/services
- Generating demand and brand awareness
- Communicating effectively to target customers
- Creating content to promote products/services (newsletters, white papers, reports, blogs)
- Supporting roll-out, conducting workshops and organizing events
- Creating useful toolkits for sales staff
MARKETING & COMMUNICATION ADVISORY
BENEFITS
The ultimate goal of a clever marketing & communication advice is to increase sales through the promotion of products/services.
Marketing & communication initiatives provide both strategic direction – through marketing plans – and operational guide – through communication messages.
Online marketing strategies, including the creation of relational databases of clients and prospects, the publication of newsletters and online content have increased our clients’ turnover by an average of 16%.
Promotional material created to inform customers of the benefits of electronic payment solutions stimulated reactivations of over 20%.
STRATEGIC ADVISORY MILAN
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